With less and less money spent on the high street each year it is important for companies to look for new outlets for their products and services and many are looking at moving online as a way to develop new business. The only problem with this is that often the cost and knowledge required to do a proper job of an online outlet can be a big barrier. That’s why when were were told about Frooly.com we thought we ought to put together a review of the website as well as give our readers a little more insight into the business.
About the Site
Frooly gives retailers and service providers the opportunity to set up their own online shop or website without the usual hassles of development, stock management and search engine optimisation.
Here’s how it works. As a retailer you create a Frooly site – this can either be a basic one to promote your business or a more comprehensive shop which lists all your stock and prices (The basic shop is free to set up). You then populate your shop with the items that you are looking to sell, set the prices and then everything else is handled for you. Frooly ensure that when someone is online searching for your types of product they are displayed in Google listings and at the same time you have your own online shop with its own unique web address (Something like frooly.com/myshop) that you can promote at the same time. You can upgrade your shop to a premium one (at £4.99 per month) and add ecommerce functionality really quickly to a business.
For users Frooly enables them to search and buy online for more unique products and services rather than just from the major retailers. It is fully secure and has all the right security certificates for online shopping and as an added guarantee if you have a problem with your order (non delivery etc) they will refund the money rather than you having to chase the retailer.
Frooly make their money by charging the retailer a small fee per sale which does not affect the price the consumer pays.
What We Think
We think that the Frooly concept is a really good one and although offering a marketplace for sellers is not unique it does enable smaller businesses to get online and both the zero cost and user guarantees will make the real difference.
Frooly provides confidence to users who know that they are shopping online securely and at the same time will help stimulate interest in smaller retailers not just the big brands. The site has been well developed and although there is not much on it (Well about 58,000 listings !!!) at the moment we think it will rival many of the larger marketplace sites very soon as it is so easy to get going as a business and users can find something something a bit more unique.
We hope you like our review and we’d suggest you take a look at frooly.com for more information.